Something bold is
landing in Thoraipakkam.
BTCH's new flagship store — curated westernwear for the woman who doesn't dress for anyone else. We're taking a little more time to get every detail right. Doors open in October.
Your new after-work
stop.
1st Floor, F1, The Encore, Plot A&B, Bhoomi Builders, Pallikaranai, Thoraipakkam, Chennai, Tamil Nadu 600097 — opposite Chennai One IT Park.
Flagship. Curated.
Worth the wait.
We're putting the finishing touches on the store — the opening date will be announced soon. Every purchase on opening day comes with a launch goody bag.
New This Season
Accessories
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Whisper Spiral Ring
Regular price Rs. 350.00Regular price -
Toi et Moi Panthers
Regular price Rs. 500.00Regular price -
Little Honeybee Charm Ring
Regular price Rs. 500.00Regular price -
Lucky Ladybug Charm Ring
Regular price Rs. 650.00Regular price -
Busy Bee Pavé Ring
Regular price Rs. 650.00Regular price -
Dont need your hands
Regular price Rs. 800.00Regular price
Beyond The Bag
Every order arrives in packaging as bold as what's inside. Bold. Confident. Unapologetic — signature BTCH, down to the bag.
Shop the Edit
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Workday Edit
Polished styles for confident, put-together days.
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Occasion Ready
Standout pieces for celebrations and special plans.
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Ethnic Edit
Craft-led styles with a contemporary point of view.
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Accessories
Finish the look — chains, rings, bangles and earrings.
